“They get one of the loudest ovations in the whole march.” officers educate and sensitize their colleagues,” she said. “No one is giving the Police Department a pass, but the only way to make a change is to let the L.G.B.T. Allowing uniformed officers to march, she said, was a step toward improving relations with the police. ![]() Renna called the police presence at the main Pride March necessary to maintain safety, given the large crowds. She called the march’s popularity among corporate sponsors a positive sign of how far the gay community has come in achieving mainstream acceptance. “You can’t talk about economic justice when you have Fortune 500 companies marching in your parade,” he said.īut Pride March officials said corporate revenue was crucial to providing supplies, equipment rentals, insurance, security and other aspects for the costly march and related events.Ĭorporate revenue also takes the financial burden off advocacy groups and community nonprofits with tight budgets, said Cathy Renna, a spokeswoman for Heritage of Pride, which has organized the Pride March since 1984. Dobbs said, and offers them prime spots toward the front of the march. The Pride March allows corporate sponsors to effectively “pinkwash” their images as gay-friendly organizations with progressive principles, Mr. ![]() ![]() “Their march stands for corporate pride and the status quo.
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